Technology has impressed us once again with a new way of paying when shopping in your favourite retailers.
Apple introduced their new creation ‘Apple Pay’ this week, giving shoppers the ability to pay through their Apple device.
Already 250,000 banks, shops and restaurants have jumped on board with the ‘tap and pay’ service that launched in the USA in October.
The software is currently only available on iPhone 6, iPhone 6 plus, iPad Air 2, iPad Mini 3 and the watch, as the fingerprint detector is needed to make a transaction.
But is this one step too far?
Already only 27% of iPhone users trust Apple to launch this, while more people will put their trust into other wireless methods like PayPal, who have dominated online payments over the last few years.
Customers have voiced their worry about how secure the service is, but the technology giants have ensured the new software will not store data from debit or store cards.
Regardless of whether you’re excited by the prospect of Apple Pay, chances are the service isn’t available to the majority of us. The only banks and building societies that currently are offering Apple Pay are NatWest, Royal Bank of Scotland, Ulster Bank, Santander and Nationwide.
In 2014, more than £2 billion was spent through wireless devices, so it seemed a natural move from the technology market.
Google has also announced plans to launch a similar service for android users to compete
Who would have thought just over 10 years ago, we were only just adjusting to ‘chip and pin’ and now we don’t even need a card to pay.